Increase sales in a targeted manner with A/B tests —
small measures, big impact

Many companies are rushing from one relaunch to the next — expensive, time-consuming and often without measurable success. Thomas shows you how to with less effort measurable uplifts in conversions and revenue achieved by understanding the customer, consistently testing ideas and prioritizing based on data.
Based on our most successful A/B tests in recent yearsthat goes to 7- to 8-digit sales increases Have led, you can see right away Which measures specifically move which revenue lever. This is how CRO becomes not just theory, but a Predictable instrument for increasing profit and growth.

Speakers

“As managing director, I work primarily on a strategic level and supervise internationalizations, relaunches and other projects in large companies. I am also responsible for the development of our services and solutions and am the editor of the Spiegel bestseller Better Online Sales.”