First-hand strategic knowledge: Insights for decision makers who want to understand digital markets, shape innovation and achieve profitable growth.
AI & SEO in German
E-Commerce - 2025 Study
This study analyses around 2,000 of the most successful e-commerce domains with over 50,000 data points on visibility development, AI search and the use of A/B testing tools. On 50 pages, the study offers strategically summarized insights into growth levers in the interplay of AI and SEO, illustrated using Google's AI overviews as an example.
Created by LEAP, powered by SISTRIX.

The LEAP Growth Intelligence Hub combines the expertise of our specialists in SEO and conversion optimization — and makes it available to leading decision makers as a knowledge platform.
The #1 bestseller for e-commerce
With over 12 years of experience in conversion optimization and more than 2,700 A/B tests carried out, our experts have created the standard work for e-commerce decision makers: Sell better online provides the strategies with which leading brands achieve predictable uplifts worth millions — and establishes a methodology that firmly anchors revenue-oriented optimization in the processes and mindset of teams.
edited by Thomas Gruhle

In an individual strategy discussion, our experts identify key growth levers and show you how SEO and conversion optimization can predictably maximize your profitability.