Case Study: Relaunch | LEAP/

€13+ million revenue by relaunching the website

  • Increase in revenue of 119%
  • Trouble-free domain and CMS change
  • Optimisation focused on best-selling keywords

€13 million additional revenue thanks to a carefully planned relaunch

A relaunch can be carried out so smoothly!

Our team of experts managed to achieve a significant increase in SEO revenue and a smooth domain switch.

Our major achievements were:

  • Increased revenue of around €13 million within two years
  • This amounts to an increase of 119%
  • The optimisation of high traffic transactional keywords
  • The technical relaunch including a domain transfer and CMS change was completed without any problems.
  • A significant improvement in website functionality

All this at SEO costs of only €707,000 in total!

About our client

This client is a large multichannel retailer with thousands of products. They operate in the B2C segment.

The client’s goal was to significantly increase the revenue generated from SEO measures after the relaunch. Therefore, the domain and the technological system were simultaneously changed and modernised.

Our services

This is how we were able to help this client meet their goals:

  • Conception and support from a SEO point of view
  • Optimisation and de-optimisation of keywords
  • Guiding the client’s internal IT
  • Implementation of the product shop
  • Mobile device optimisation
  • Improved crawlability
  • Ongoing SEO consulting optimisations after the relaunch
  • A minimal impact on the client’s resources

… and there are many more alternatives. Customised to your individual situation of course.

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Here’s what our clients think about LEAP/

These are only two voices out of the 300+ clients we have worked with since 2009.

A creative approach to solutions combined with data-driven, objective analytical work. This is how we got to know and appreciate LEAP/. Online marketing is designed with purpose: the combination of SEO and conversion optimisation is impressive.

Jan-Eike Andresen

LEAP/ has delivered excellent work so far. I have rarely seen an initial project carried out with such efficiency and understanding for both the business and the product.

Fabian De Salvo